Britax Römer Creates a Unified E-Commerce Solution with Dynamics 365

Microsoft Dynamics 365 helped Britax Romer get child safety seats from development to market efficiently. By enabling the retailer to access product info, manage orders, and share data, parents can be worry-free, and children stay safe. From the customer journey to a child's journey on the road, Britax Romer is keeping things on track and moving at peak performance. Protecting more children on the road is its top priority. And Microsoft solutions like Microsoft Dynamics 365 and its AI-powered B2B e-commerce capabilities is helping them do just that.

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Child car seat and stroller engineer/manufacturer Britax Romer designs and delivers its safety products to retailers across Europe. To innovate and keep ahead of the competition, it needed to automate, digitize, and give savvy customers and retailers the information they needed in one place—as well as fulfill deliveries in record time. Microsoft Dynamics 365 solutions enabled the retailer consumer guidance toward the best safety products for children.


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